Al Gore has called for this years US presidential candidates to take up the green energy mantle. He has called for the US to generate all its electricity from 100% renewable sources within a decade. Whilst we applaud Gore’s ambition, and he certainly delivers a compelling argument, achieving this target has to be seen as an impossible task. Changing the huge industrial energy infrastructure within the US is an enormous undertaking on its own. Altering the attitudes of 250 million consumers, who are seeing rising energy bills amidst a credit crunch is on another level of difficulty altogether.
Will President Obama or McCain be brave enough to accept this challenge?